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해당 자료는 5페이지 까지만 미리보기를 제공합니다.
5페이지 이후부터 다운로드 후 확인할 수 있습니다.
5페이지 이후부터 다운로드 후 확인할 수 있습니다.
목차
BRAND NAME
BRAND HISTORY
Succession of Sulwhosoo(雪花秀)
-Total Sales of [Amore Pacific] these days
-Sales figures of [Suhl-whoa-soo]
How could Sulwhosoo(雪花秀) Succeed?
1.Successive entry to market
Segmenting
Targeting
Positioning
2.Buzz Marketing
How could Sulwhosoo(雪花秀) Succeed?
MAKETTING MIX : 4P
PRODUCT
PRICE
PLACE
PROMOTION
SWOT
BRAND HISTORY
Succession of Sulwhosoo(雪花秀)
-Total Sales of [Amore Pacific] these days
-Sales figures of [Suhl-whoa-soo]
How could Sulwhosoo(雪花秀) Succeed?
1.Successive entry to market
Segmenting
Targeting
Positioning
2.Buzz Marketing
How could Sulwhosoo(雪花秀) Succeed?
MAKETTING MIX : 4P
PRODUCT
PRICE
PLACE
PROMOTION
SWOT
본문내용
Product differentiation
-launch Herbal cosmetics made out of 5 different herbal
medicine extractions to market
-the brand containing the keywords from eastern philosophy
Price differentiation
-Set price equal/similar to foreign brands image differentiation
-in position of unique luxury cosmetics which contains South Korean atmosphere
-launch Herbal cosmetics made out of 5 different herbal
medicine extractions to market
-the brand containing the keywords from eastern philosophy
Price differentiation
-Set price equal/similar to foreign brands image differentiation
-in position of unique luxury cosmetics which contains South Korean atmosphere
추천자료
- 가격3,300원
- 페이지수16페이지
- 등록일2010.09.30
- 저작시기2010.9
- 파일형식기타(pptx)
- 자료번호#632676
본 자료는 최근 2주간 다운받은 회원이 없습니다.
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