|
In International Review Of Industrial And Organizational Psychology: 1993(8): 263-332. New York: Wiley.
Latack, J. (1990), "Organizational Restructuring And Career Management: From Out-Placement And Survival To In-Placement", In G. Ferris and K. Rowland(Eds), Research In Personnel And Human Resource
|
|
|
placement) 도입효과에 관한 연구』,
한국방송광고공사, 2009
이선화, 『양방향성 제품배치광고(Interactive Product Placement: IPPL)에 관한
효과연구』, 동국대학교, 2010,P9
Yang, M., & Roskos-Ewoldsen, 『The effectiveness of brand placement in the
movies: Levels of placements, ex
|
|
|
placement) 도입효과에 관한 연구』,
한국방송광고공사, 2009
이선화, 『양방향성 제품배치광고(Interactive Product Placement: IPPL)에 관한
효과연구』, 동국대학교, 2010,P9
Yang, M., & Roskos-Ewoldsen, 『The effectiveness of brand placement in the
movies: Levels of placements, ex
|
|
|
in future and the one considering regional characteristic and personal character etc. 제1장 서 론 1
제1절 연구의 배경 및 필요성 1
제2절 연구의 목적 및 구성 체계 3
제2장 이론적 배경 5
제1절 PPL(Product Placement) 5
1. PPL의 개념 5
2. PPL의 배
|
|
|
In H. Borow(Ed.), Man in a world of work(pp.96-124). Boston: Houghton Mifflin.
Rubin, S. E., & Roessler, R. T. (1995). Foundationas of the vocational rehabilitation process(4th ed.). Austin, TX:PRO-ED.
Salomone, P R.(1988). Career counseling and job placement: theory and practice, in Szymanski, Edn
|
|
 |
Placement is under new attack. New York Times, 141 (September 2), 1992.
Friedman, M., Commercial influences in the lyrics of popular American music of the postwar era. Journal of Current Issues and Research in Advertising, 1986.
Gupta, P.B., & Lord, K. R., Product placement in movies : The effects o
|
|
메뉴펼치기
